DocsThe Academy

Finding and editing your assets

Everything you build is kept, re-editable, and reused by later steps.

Where they live

ScreenWhat is there
Your AssetsEverything you have built, across every Stop
Sales AssetsThe sellable set: homepage, deck, offer doc, agreements, video
Business BrainThe answers underneath - what every asset is written from

How to change one

Editing the answers rather than the output is deliberate: it keeps the asset and the thinking underneath it in step with each other.

  1. Open the step that built it.
  2. Edit your answers there.
  3. Rebuild the asset from the updated answers.

What happens downstream

Later assets are written from earlier ones. Changing your positioning after your homepage exists means the homepage now describes an older version of you.

When that happens, rebuild the downstream asset rather than patching its words. Patching leaves you with copy that no longer matches your own Brain.

On Accelerator, Living Brain watches for exactly this and points at the lines that have gone out of date.

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