How to Sell with Story by Chris Ford
New release · The book

How to Sell
with Story.

Turn your message into money and close deals faster than ever. The story-first method behind every Narrative Revenue engagement — now in your hands.

“You can close more deals without changing what you sell.

Most people think selling more means working harder, discounting deeper, or becoming someone they’re not.It doesn’t. It means telling a better story.

What's inside

The skill that moves revenue,
broken down step by step.

Why story beats tactics

Why the best-funded, best-credentialed expert still loses to the one who can make a buyer feel understood.

The anatomy of a selling story

The structure that turns a vague pitch into a narrative the right person can’t stop thinking about.

Make your message land

How to say what you do so prospects immediately think “that’s exactly what I need.”

Close without pressure

Move deals forward by guiding people through a story — not pushing them through a funnel.

Turn message into money

Connect the dots between how you talk about your work and what you’re actually able to charge.

A framework you can reuse

The same copyrighted method Chris used to drive tens of millions in sales — made repeatable.

Who it's for

If you sell anything,
this is for you.

  • Consultants and founders who know they’re good but can’t explain it in a way that closes.
  • Anyone whose revenue depends on a conversation — a call, a pitch, a proposal.
  • Experts who are tired of competing on price because their message sounds like everyone else’s.
  • People who want a repeatable system for selling, not another bag of pushy tactics.
GET THE BOOK

Read the method.
Then let's apply it to your business.

Start with the book — then book a free diagnostic call and we'll put the story-first method to work on your offer, pipeline, and messaging.